Globally, in 2021, roughly 220 million students were enrolled in formal post-secondary education, more than doubling the enrolment figure from 2000. It is estimated that there will be 380 million higher education students by 2030. Europe remains a key destination for students and over 50% of the top 1000 universities in the world are located throughout Europe. Italy welcomed nearly 50 million travellers and tourists in 2022 and was listed as the 5th most popular country in the world to visit. However, despite its global popularity, the number of international students as a proportion of its total student population sits below 3%. In comparison to Italy’s European neighbours that proportion sits lower than Germany, France, Spain, Portugal, and Iceland amongst many others. Alongside this, Italy has the lowest number of purpose-built student accommodation beds, providing enough for only 4% of the student population. On a positive note, Italy is starting to emerge as one of the three most searched destinations in Europe for international students in the period 2019 to 2023 and there is also great scope for significant growth. ‍